Froggie Oil
2025
AI Video Production
Digital Design
A Contra Challenge entry using Kittl's AI Canvas. Given an open brief and a defined toolset, I created Froggie Oil — an original brand built from scratch and produced as a fully narrated promotional video. Several AI tools were layered across the production to handle visuals, storytelling, and narration, resulting in a cohesive and complete piece from concept to final cut.
Promotional Video
Narrated Film
AI-Generated
Brand Creation
Art Direction
Concept Development
Storytelling
Summary
"The Process was quick due to the powers of several AI Tools"
[ Extended ]
The project began simply — a clean typeface logo built in Figma. No frills, no overdesign. Just a name and a mark that could carry a brand. From there, the work moved into Kittl, where the logo was developed into a full mockup using Nanobanana, giving Froggie Oil its first real visual identity — something tangible to build the rest of the production around.
With the brand established, the focus shifted to motion. Image and video prompts were developed and generated using Kling 2.0, an AI video model that brought the world of Froggie Oil to life frame by frame. This was the most iterative part of the process — crafting prompts precise enough to produce footage that felt intentional and on-brand, not random. Each generated clip was a creative decision in itself.
The editing stage pulled everything together. Raw footage was assembled and refined in CapCut, where pacing, sequencing, and visual rhythm were dialed in. Sound design came from Epidemic Sound — effects and music layered to give the film texture and energy. The final touch was narration, powered by ElevenLabs, which gave Froggie Oil a voice: warm, confident, and completely in character.
From a Figma artboard to a fully narrated, scored, and edited promotional film — the entire production pipeline was AI-assisted, tool-light, and built for speed without sacrificing quality.
AI Created Mockup
Project Shot
Tools & Content
Project Shots
